Tyler Lawrence is a Regional Director at WoodmenLife. WoodmenLife is a fraternal benefit society that offers life insurance, annuities, and investment products to its members. Tyler leads a large, multi-state region for the organization. His territory spans 12 states across the Pacific and the Nebraska and Iowa area. He focuses on building sales teams, developing talent, and driving growth. His leadership style centers on ethics, authenticity, and people. Tyler Lawrence speaks at the 2026 InsurTech Spring Conference on the panel “Beyond Tech: The Power of Community in Life Insurance,” moderated by Allison Koppel, alongside Tony Mravle, Jason Gross, and Chris Meredith.
Tyler has spent more than 13 years at WoodmenLife. He began as a Field Representative and then a Financial Representative in Virginia. He advanced into recruiting and sales management roles. He was later promoted to Regional Director for the Pacific Region. In 2022, he took on an expanded region covering 12 states. His career reflects a steady rise built on sales leadership and team development.
Tyler is a passionate advocate for ethical and authentic leadership. He focuses on human capital, emotional intelligence, and talent retention. He believes people, not just technology, drive business success. Over his career, he has helped hundreds of people grow their careers and businesses. He sees ethics as one of the most important challenges facing organizations today.
Tyler earned an MBA with a focus on Human Capital Management from Bellevue University. He also holds a bachelor’s degree from Liberty University, where he graduated Magna Cum Laude.
