Tanner Hackett is the Chief Executive Officer and founder of Counterpart, a pioneering insurtech focused on reinventing management and professional liability insurance for small and medium-sized businesses. With a deep background in scaling data-centric ventures and building products that solve real business challenges, Tanner brings entrepreneurial insight and strategic vision to the insurance industry’s digital transformation.
At Counterpart, Tanner leads a team committed to modernizing how insurance is underwritten, delivered, and experienced by brokers and policyholders alike. Under his leadership, Counterpart has developed innovative data-driven tools and services that help small businesses proactively manage risk, streamline underwriting, and improve overall insurance outcomes. Tanner’s focus on technology-enabled risk mitigation and client-centric solutions reflects his belief that innovative platforms can bridge gaps between traditional underwriting and the evolving needs of modern enterprises.
Before founding Counterpart, Tanner co-founded two successful tech ventures, including the Malaysian arm of Lazada — which became Southeast Asia’s largest e-commerce platform and was acquired by Alibaba — and Button, a leading mobile-first affiliate platform partnering with global brands like Amazon, Walmart, Booking.com, and Uber. His entrepreneurial track record demonstrates an ability to build transformative businesses that scale at speed while answering market demands.
Tanner is also actively engaged in broader societal issues, including mental health research, and is a member of the Edmund Hillary Fellowship — a global community of problem solvers driving sustainable, positive impact around the world.
As a conference speaker, Tanner offers forward-looking perspectives on insurtech innovation, data-driven underwriting, risk mitigation strategies, and how digital tools can reshape the future of commercial insurance. His insights resonate with industry leaders, technologists, and brokers seeking to adapt to a rapidly changing insurance landscape.
