Grace McNamara is Chief Strategy Officer at Elfie, a fast-growing digital health company leveraging AI to transform how individuals monitor and manage their health. In her role, she leads commercial strategy for Elfie’s insurance business while supporting the company’s global expansion and mission to build a patient-first, data-driven health platform.
A globally experienced leader at the intersection of health, fitness, and technology, Grace brings over 20 years of expertise in population health, innovation, and strategic partnerships. She currently helps scale Elfie’s impact across international markets, contributing to a platform that combines personalized lifestyle medicine, chronic condition management, and real-time health monitoring into a single, accessible solution.
Prior to Elfie, Grace spent 12 years at Apple, where she led health and fitness initiatives for employees across Europe, the Middle East, India, and Africa, before advancing to lead strategic initiatives and partnerships in the same domain. Her work focused on designing and implementing programs that improved employee health outcomes at scale, reflecting her deep commitment to preventive health and wellbeing.
Grace later served as CEO of a MedTech company focused on exercise prescription for individuals with chronic conditions, further strengthening her expertise in integrating technology with healthcare delivery. She has also advised organizations and contributed to accelerator programs, helping shape innovation across the health ecosystem.
Beyond her executive roles, Grace is an active board member and advisor to organizations advancing global physical activity and health policy, including initiatives across the US and Europe. She is passionate about challenging the status quo and driving scalable, sustainable health solutions worldwide.
As a conference speaker, Grace McNamara shares actionable insights on digital health transformation, population health strategy, and the future of AI-driven healthcare, inspiring organizations to rethink how technology can empower healthier lives at scale.
